A new chapter for me and Cuteness

Update: this situation has since changed. I’ve shared a short update about this in a recent blog post.

You may have noticed things have been a little quieter around Cuteness lately. Behind the scenes, I’ve been working through a change that feels quite big for me – but also really good. ✨

A new step

After a few years of running Cuteness full-time, I’ll soon be working part-time again. 💜 This new job came my way during my little autumn break, and I decided to go for it.

Why this feels right

It takes some getting used to, but it feels like a kind and conscious step. Over the past few years, I’ve truly enjoyed the freedom of being self-employed – planning my own time, being there (without guilt) when someone at home was sick, and focusing fully on something that’s completely mine. That still feels very special, and I’m proud of it.

At the same time, I started to feel it was time for a bit more balance and structure. A new rhythm where I can keep pouring my creative energy into Cuteness, while also having the security and variety of a part-time job alongside the shop. It feels like the right step for now, and I’m looking forward to finding that gentle balance in the coming months. 🌷

What this means for Cuteness

Cuteness isn’t going anywhere! Everything will continue as usual – just with a little more planning behind the scenes. 😊

A few practical notes:

• Orders will now be shipped within 1–3 business days, though sometimes it might be closer to the third day. If it helps to visualize: when you order on Monday, Thursday would be day three.
• Open pre-orders will be handled as always – as soon as your pre-order arrives, you’ll receive an email with the shipping date.
• Messages and emails may take a little longer to reply to, but I do my best to get back to everyone as soon as possible.
  If you have a question, it’s best to send an email rather than a DM on Instagram – that way your message won’t get lost.
• New goodies will continue to arrive regularly, just not all at once. This way, I can keep things organized and give each new arrival the attention it deserves.
  
• Need something in time for a birthday or gift? Feel free to send me an email and I’ll see what’s possible – but in general, ordering early brings peace of mind. 😉
• Important updates will always be shared through the Happy Mail. I’ll post on Instagram too, but those posts don’t always reach everyone thanks to the algorithm.

Most importantly, there are still plenty of fun things planned: new goodies, cute plushies, and the cutest stationery that I'll continue to carefully select. 🥰

With the same love as always

Thank you for being here – whether you’ve been ordering for years or just stop by every now and then. It truly means a lot that I can keep doing this with the same love and dedication as always. 💜